AI already describes your brand. You didn’t write the description.

It is watching how AI assistants describe your brand when someone asks about you — not just whether your name appears. Sourcepath records the full answer each monitored engine returned, the characterization it carries, and the pages it cited, so you can see what is being said and what it was drawn from.

Track the questions people actually ask about you, and Sourcepath keeps every answer to them. Across those answers it surfaces the themes that recur — what you are consistently associated with, and what keeps coming up as a concern — with the original answer text kept underneath so you can read the sentence yourself.

Yes. Each answer carries both: the pages it cited, and how it characterized the brand. Presence on any specific page is a literal check of that page's text for your name, reported as found, not found, or unknown when the page could not be read — never a guess dressed up as a result.

Yes. Cited pages are grouped by destination and classified — review platforms, buying guides, media, community and more — with how often each recurs across your tracked questions. Sourcepath reports that an answer cited a page; it makes no claim about why the model chose it. See an outside source traced end to end.

Neither. Sourcepath does not monitor social platforms, news mentions or review volume. It watches one surface — what AI assistants answer about you, and the pages behind those answers — which is a different question from how people are talking about you elsewhere. See how communications teams use this.