AI is already shaping how people understand your organization. See what it says — and what it’s reading.

Patients, journalists, referring clinicians and job candidates increasingly ask an AI assistant about your organization before they reach your website. AI Search Intelligence is the practice of observing what those assistants actually answer for the questions that matter to you, and which sources they cite when they answer, so communications and marketing can work from evidence rather than assumption.

ChatGPT, Claude, Gemini and Perplexity. Sourcepath records each one separately, because they do not answer the same question about your organization the same way. An engine that describes you warmly and one that has too little to say about you at all are different situations, and a single blended score would hide the difference.

Sourcepath shows you the answers where the claim appears, which engines produced them, and the sources each of those answers cited. When the same external page keeps turning up across them, it shows you that page: the publication, the headline, the publication date, the author where the page names one, and whether your organization is named on it. From there your team compares it against what you know to be accurate and decides what to do — and Sourcepath tells you which kind of work that is and where it belongs.

No — and neither can anyone else. AI engines cite sources for a whole answer, not line by line, so any tool claiming to trace one sentence to one page is guessing. What Sourcepath does instead is more useful: it shows which sources recur across every answer where a claim appears, how many of your tracked questions each one shows up in, and whether it has been there scan after scan. A page cited in one answer is noise; a page cited in all of them is where your team should look.

Yes. You choose the questions. Teams typically track a mix — what the organization is known for, how it compares regionally, reputation and controversy questions, and service-line discovery questions like where someone should go for cardiac rehabilitation or cancer care. Sourcepath answers what the engines said and which sources sat behind it, for whichever set you choose to watch.

Yes, and it will surface organizations you were not tracking. Sourcepath records which organizations each answer named across your question set, including ones you never added, so you can see who is being brought into the conversation. This is about which names AI answers put in front of people — not about clinical quality, outcomes or which organization is better.

SEO tells you how pages rank in a list of links. This tells you what an assistant said in a sentence, and what it was reading when it said it. The two come apart constantly in healthcare: your own pages can be perfectly optimized while the answer is assembled from a review profile, a directory listing and a news article from four years ago. Sourcepath reports what was answered and what was cited separately, and tells you which of the resulting work belongs on your site and which belongs somewhere you don’t control. See the SEO and AEO team view.

Start from the questions people actually ask about your organization, your specialties and your service lines. Sourcepath records how the monitored AI assistants answer them, which pages and third-party sources each answer cites, and how your organization is characterized. From there the work is specific: an owned page that needs to say something more clearly, or an outside source that keeps shaping the answer — and the same questions read again on the next scan show what moved. See how visibility is reported over time.